![]() Each was supported by products in different categories including furniture, lighting, mirrors, decorative accessories and artwork. Nicklo said the first step was the marketing team partnering with the vice president of merchandising and product development to showcase five style aesthetics: Glamorous Regency, Traditional Twist, Calmly Collected, Urban Modernist and Naturally Luxe. Z Gallerie wanted to appeal to a broader base of shoppers to complement its existing passionate and engaged customer base, and this goal led to its "style personalities" campaign.Īlthough Chris Nicklo, VP of customer and CMO at Z Gallerie, told Marketing Dive the effort may have begun as a marketing-led initiative, but now is something the company puts at the core of its brand and customer experience. "It impacts everything we do from product assortment to marketing to digital and store experience," he said. "That’s the allure of personalized marketing." The process of the 'style personalities' campaign And with so many different channels, personas, and types of content to consider, creating effective messaging can be incredibly hard," Gupta said. As a marketer, it’s getting more difficult to be heard. But access to a vast and growing amount of visual content comes at a cost. "There’s no question that social and digital communities are driving brand discovery, engagement and purchases. In my case, a fan will be crucial during the winters with the 18' ceilings to get that warm air down.ĭuke Energy, Progress Energy, Georgia Power, all lists it as one of the ways to lower an energy bill.Īs Alabama Power states, Be a Fan of a Fan.Visual commerce platform Curalate and home goods retailer Z Gallerie teamed up for a marketing initiative that put personalization at the heart of the effort and achieved impressive engagement results from both prospects and existing customers.Īpu Gupta, CEO of Curalate, explained to Marketing Dive that what makes personalization such an effective tactic is that it helps brands cut through the noise and help their brand be heard by the right consumer at the right moment with the right messaging. Turn the fan on low during the winter to bring that warm air from the top of the room to where you are. In the wintertime reverse your fans (there is usually a switch on the fan) to keep warm air circulating down instead of letting all the heat rise through to the next unit or into the attic. ![]() Raising your temperature by 2 degrees can save up to 10% on energy usage on A/C. However with a fan on, it's much easier to raise the temperature on the air unit one or two degrees, saving you more than you think. You can't be comfortable with just a fan when it's 100 degrees outside. While I understand what everyone is thinking. An air conditioning unit can use anywhere from 2000-3000 Watts. This particular fan uses around 60 Watts. Most ceiling fans use 50-90 Watts to operate. Ceiling fans have the ability to circulate air throughout a living space with minimum amount of energy. One thing that people might overlook is the value of a ceiling fan. Westinghouse 7861400 Industrial 56-Inch Three-Blade Ceiling Fan with Ball Hanger Installation System, Brushed Nickel Click the link and see pictures on amazon. Pay the $12 to get an attractive fan controller. The only problem with this fan is the controller that is provided looks like it is from the 80's. Michael and I are going to install ceiling fans in the den and kitchen. This week, we will pull the permit, and have a walk through with the inspector. Now, we can pull the permit, and get a inspection… and put up the walls. Six weeks after sending NC the information, Charles Jones now has confirmation that he is a license contractor in NC. Therefore, after he was preapproved, we had to wait until the first week in October for him to be officially approved. Once he got preapproved, the board only meets in the first week of each month. He also had to disclose financials for his current business in South Carolina. ![]() He had to have several letters of recommendations. He had to go to Columbia, get an official copy of his license, and take it to Raliegh. When he asked about the process, they stated that it would be easy to transfer the license. The test for GC is the same of all three states. They stated that South Carolina, North Carolina, and Tennessee have reciprocity with one another. He did some research and called South Carolina about transferring his General Contracting License to North Carolina. ![]() When we selected our contractor, we made sure that he knew the job was in NC.
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